{"title":"Semi-permanent blues, greens and deep shades","description":"","products":[{"product_id":"mattie-direct-coloring-cream-semi-permanent-jet-black-210ml","title":"Mattie Jet Black - Vegan Semi-Permanent Direct Dye Hair Color Cream 210 ml","description":"\u003cp\u003eJet Black does what the name says: deep, glossy black lengths without permanent colour.\u003c\/p\u003e\n\u003cp\u003eMattie Jet Black is a vegan semi permanent colour cream that is ready to use straight from the bottle: no mixing, no developer. It coats the outside of the hair with intense colour that fades gradually over up to approximately 14 washes on light hair, without permanently changing your natural hair colour. The conditioning, mask-like cream leaves hair feeling soft, glossy and beautifully scented.\u003c\/p\u003e\n\u003cp\u003eJet Black shows on every base. On light or pre-lightened hair it gives a full, opaque black; on dark hair it deepens the colour and adds a glossy, jet black shine.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIntense, opaque colour, visible for up to approximately 14 washes on light hair\u003c\/li\u003e\n\u003cli\u003eReady to use, no developer needed\u003c\/li\u003e\n\u003cli\u003eFree from ammonia, peroxide, PPD and parabens\u003c\/li\u003e\n\u003cli\u003e100% vegan and cruelty free\u003c\/li\u003e\n\u003cli\u003eConditioning cream formula: hair feels soft, glossy and beautifully scented\u003c\/li\u003e\n\u003cli\u003eXXL 210 ml bottle with pump, usually enough for 2 to 4 applications, depending on hair length and thickness\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eStart with clean, dry hair. If you wash it first, use a regular shampoo and skip conditioner, hair masks and 2 in 1 products. Put on gloves.\u003c\/li\u003e\n\u003cli\u003eApply generously from roots to ends, or only where you want colour. Full saturation gives the most even result.\u003c\/li\u003e\n\u003cli\u003eLeave on for 20 to 40 minutes. More time gives a deeper, more intense result.\u003c\/li\u003e\n\u003cli\u003eRinse with lukewarm water until it runs almost clear. No shampoo needed at this stage.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eGood to know\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDo a strand test first to see how the shade takes on your hair and how it fades.\u003c\/li\u003e\n\u003cli\u003eUse Mattie After Color Shampoo and Pro Conditioner to keep the colour vibrant for longer.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eDo a skin test 48 hours before every application. 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The conditioning, mask-like cream leaves hair feeling soft, glossy and beautifully scented.\u003c\/p\u003e\n\u003cp\u003eOn light blonde or pre-lightened hair Emerald Green shows vivid and true to shade. On darker hair it gives a subtle Emerald Green reflection and extra depth rather than a full colour change, ideal for refreshing tone between permanent services.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIntense, opaque colour, visible for up to approximately 14 washes on light hair\u003c\/li\u003e\n\u003cli\u003eReady to use, no developer needed\u003c\/li\u003e\n\u003cli\u003eFree from ammonia, peroxide, PPD and parabens\u003c\/li\u003e\n\u003cli\u003e100% vegan and cruelty free\u003c\/li\u003e\n\u003cli\u003eConditioning cream formula: hair feels soft, glossy and beautifully scented\u003c\/li\u003e\n\u003cli\u003eXXL 210 ml bottle with pump, usually enough for 2 to 4 applications, depending on hair length and thickness\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eStart with clean, dry hair. If you wash it first, use a regular shampoo and skip conditioner, hair masks and 2 in 1 products. Put on gloves.\u003c\/li\u003e\n\u003cli\u003eApply generously from roots to ends, or only where you want colour. Full saturation gives the most even result.\u003c\/li\u003e\n\u003cli\u003eLeave on for 20 to 40 minutes. More time gives a deeper, more intense result.\u003c\/li\u003e\n\u003cli\u003eRinse with lukewarm water until it runs almost clear. No shampoo needed at this stage.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eGood to know\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDo a strand test first to see how the shade takes on your hair and how it fades.\u003c\/li\u003e\n\u003cli\u003eWant a softer, pastel version? 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The conditioning, mask-like cream leaves hair feeling soft, glossy and beautifully scented.\u003c\/p\u003e\n\u003cp\u003eJade Blue shows best on very light blonde or pre-lightened hair without brassy tones. On darker hair the result is softer, more of a reflection than a bold colour.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIntense, opaque colour, visible for up to approximately 14 washes on light hair\u003c\/li\u003e\n\u003cli\u003eReady to use, no developer needed\u003c\/li\u003e\n\u003cli\u003eFree from ammonia, peroxide, PPD and parabens\u003c\/li\u003e\n\u003cli\u003e100% vegan and cruelty free\u003c\/li\u003e\n\u003cli\u003eConditioning cream formula: hair feels soft, glossy and beautifully scented\u003c\/li\u003e\n\u003cli\u003eXXL 210 ml bottle with pump, usually enough for 2 to 4 applications, depending on hair length and thickness\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eStart with clean, dry hair. If you wash it first, use a regular shampoo and skip conditioner, hair masks and 2 in 1 products. Put on gloves.\u003c\/li\u003e\n\u003cli\u003eApply generously from roots to ends, or only where you want colour. Full saturation gives the most even result.\u003c\/li\u003e\n\u003cli\u003eLeave on for 20 to 40 minutes. More time gives a deeper, more intense result.\u003c\/li\u003e\n\u003cli\u003eRinse with lukewarm water until it runs almost clear. No shampoo needed at this stage.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eGood to know\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDo a strand test first to see how the shade takes on your hair and how it fades.\u003c\/li\u003e\n\u003cli\u003eWant a softer, pastel version? Mix Jade Blue with Mattie Pastel Mixer before applying.\u003c\/li\u003e\n\u003cli\u003eUse Mattie After Color Shampoo and Pro Conditioner to keep the colour vibrant for longer.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eDo a skin test 48 hours before every application. 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The conditioning, mask-like cream leaves hair feeling soft, glossy and beautifully scented.\u003c\/p\u003e\n\u003cp\u003eOn light blonde or pre-lightened hair Cajun Spice shows vivid and true to shade. On darker hair it gives a subtle Cajun Spice reflection and extra depth rather than a full colour change, ideal for refreshing tone between permanent services.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIntense, opaque colour, visible for up to approximately 14 washes on light hair\u003c\/li\u003e\n\u003cli\u003eReady to use, no developer needed\u003c\/li\u003e\n\u003cli\u003eFree from ammonia, peroxide, PPD and parabens\u003c\/li\u003e\n\u003cli\u003e100% vegan and cruelty free\u003c\/li\u003e\n\u003cli\u003eConditioning cream formula: hair feels soft, glossy and beautifully scented\u003c\/li\u003e\n\u003cli\u003eXXL 210 ml bottle with pump, usually enough for 2 to 4 applications, depending on hair length and thickness\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eStart with clean, dry hair. If you wash it first, use a regular shampoo and skip conditioner, hair masks and 2 in 1 products. Put on gloves.\u003c\/li\u003e\n\u003cli\u003eApply generously from roots to ends, or only where you want colour. Full saturation gives the most even result.\u003c\/li\u003e\n\u003cli\u003eLeave on for 20 to 40 minutes. More time gives a deeper, more intense result.\u003c\/li\u003e\n\u003cli\u003eRinse with lukewarm water until it runs almost clear. No shampoo needed at this stage.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eGood to know\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDo a strand test first to see how the shade takes on your hair and how it fades.\u003c\/li\u003e\n\u003cli\u003eWant a softer, pastel version? Mix Cajun Spice with Mattie Pastel Mixer before applying.\u003c\/li\u003e\n\u003cli\u003eUse Mattie After Color Shampoo and Pro Conditioner to keep the colour vibrant for longer.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eDo a skin test 48 hours before every application. Do not mix with peroxide, bleach or permanent colour.\u003c\/p\u003e","brand":"Mattie","offers":[{"title":"Default Title","offer_id":42262909583547,"sku":"8720618167088","price":6.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0543\/6591\/3275\/files\/20.webp?v=1752789117"},{"product_id":"copper-orange-direct-vegan-coloring-cream-semi-permanent-210ml","title":"Mattie Copper Orange - Vegan Semi-Permanent Direct Dye Hair Color Cream 210 ml","description":"\u003cp\u003eCopper Orange is a warm, glowing copper for bright, dazzling lengths.\u003c\/p\u003e\n\u003cp\u003eMattie Copper Orange is a vegan semi permanent colour cream that is ready to use straight from the bottle: no mixing, no developer. It coats the outside of the hair with intense colour that fades gradually over up to approximately 14 washes on light hair, without permanently changing your natural hair colour. The conditioning, mask-like cream leaves hair feeling soft, glossy and beautifully scented.\u003c\/p\u003e\n\u003cp\u003eOn light blonde or pre-lightened hair Copper Orange shows vivid and true to shade. On darker hair it gives a subtle Copper Orange reflection and extra depth rather than a full colour change, ideal for refreshing tone between permanent services.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIntense, opaque colour, visible for up to approximately 14 washes on light hair\u003c\/li\u003e\n\u003cli\u003eReady to use, no developer needed\u003c\/li\u003e\n\u003cli\u003eFree from ammonia, peroxide, PPD and parabens\u003c\/li\u003e\n\u003cli\u003e100% vegan and cruelty free\u003c\/li\u003e\n\u003cli\u003eConditioning cream formula: hair feels soft, glossy and beautifully scented\u003c\/li\u003e\n\u003cli\u003eXXL 210 ml bottle with pump, usually enough for 2 to 4 applications, depending on hair length and thickness\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eStart with clean, dry hair. If you wash it first, use a regular shampoo and skip conditioner, hair masks and 2 in 1 products. Put on gloves.\u003c\/li\u003e\n\u003cli\u003eApply generously from roots to ends, or only where you want colour. Full saturation gives the most even result.\u003c\/li\u003e\n\u003cli\u003eLeave on for 20 to 40 minutes. More time gives a deeper, more intense result.\u003c\/li\u003e\n\u003cli\u003eRinse with lukewarm water until it runs almost clear. No shampoo needed at this stage.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eGood to know\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDo a strand test first to see how the shade takes on your hair and how it fades.\u003c\/li\u003e\n\u003cli\u003eWant a softer, pastel version? Mix Copper Orange with Mattie Pastel Mixer before applying.\u003c\/li\u003e\n\u003cli\u003eUse Mattie After Color Shampoo and Pro Conditioner to keep the colour vibrant for longer.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eDo a skin test 48 hours before every application. Do not mix with peroxide, bleach or permanent colour.\u003c\/p\u003e","brand":"Mattie","offers":[{"title":"Default Title","offer_id":42262910763195,"sku":"8720618167064","price":6.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0543\/6591\/3275\/files\/15.webp?v=1752789103"},{"product_id":"fire-direct-vegan-coloring-cream-semi-permanent-210ml","title":"Mattie Fire - Vegan Semi-Permanent Direct Dye Hair Color Cream 210 ml","description":"\u003cp\u003eFire is a vivid, bold red orange for those who want their colour to stand out.\u003c\/p\u003e\n\u003cp\u003eMattie Fire is a vegan semi permanent colour cream that is ready to use straight from the bottle: no mixing, no developer. It coats the outside of the hair with intense colour that fades gradually over up to approximately 14 washes on light hair, without permanently changing your natural hair colour. The conditioning, mask-like cream leaves hair feeling soft, glossy and beautifully scented.\u003c\/p\u003e\n\u003cp\u003eOn light blonde or pre-lightened hair Fire shows vivid and true to shade. On darker hair it gives a subtle Fire reflection and extra depth rather than a full colour change, ideal for refreshing tone between permanent services.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIntense, opaque colour, visible for up to approximately 14 washes on light hair\u003c\/li\u003e\n\u003cli\u003eReady to use, no developer needed\u003c\/li\u003e\n\u003cli\u003eFree from ammonia, peroxide, PPD and parabens\u003c\/li\u003e\n\u003cli\u003e100% vegan and cruelty free\u003c\/li\u003e\n\u003cli\u003eConditioning cream formula: hair feels soft, glossy and beautifully scented\u003c\/li\u003e\n\u003cli\u003eXXL 210 ml bottle with pump, usually enough for 2 to 4 applications, depending on hair length and thickness\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eStart with clean, dry hair. If you wash it first, use a regular shampoo and skip conditioner, hair masks and 2 in 1 products. Put on gloves.\u003c\/li\u003e\n\u003cli\u003eApply generously from roots to ends, or only where you want colour. Full saturation gives the most even result.\u003c\/li\u003e\n\u003cli\u003eLeave on for 20 to 40 minutes. More time gives a deeper, more intense result.\u003c\/li\u003e\n\u003cli\u003eRinse with lukewarm water until it runs almost clear. No shampoo needed at this stage.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eGood to know\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDo a strand test first to see how the shade takes on your hair and how it fades.\u003c\/li\u003e\n\u003cli\u003eWant a softer, pastel version? Mix Fire with Mattie Pastel Mixer before applying.\u003c\/li\u003e\n\u003cli\u003eUse Mattie After Color Shampoo and Pro Conditioner to keep the colour vibrant for longer.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eDo a skin test 48 hours before every application. Do not mix with peroxide, bleach or permanent colour.\u003c\/p\u003e","brand":"Mattie","offers":[{"title":"Default Title","offer_id":42262912172219,"sku":"8720618167040","price":6.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0543\/6591\/3275\/files\/14.webp?v=1752789088"},{"product_id":"bright-green-direct-vegan-coloring-cream-semi-permanent-210ml","title":"Mattie Bright Green - Vegan Semi-Permanent Direct Dye Hair Color Cream 210 ml","description":"\u003cp\u003eBright Green is one of the most striking shades in the range: a luminous green that never goes unnoticed.\u003c\/p\u003e\n\u003cp\u003eMattie Bright Green is a vegan semi permanent colour cream that is ready to use straight from the bottle: no mixing, no developer. It coats the outside of the hair with intense colour that fades gradually over up to approximately 14 washes on light hair, without permanently changing your natural hair colour. The conditioning, mask-like cream leaves hair feeling soft, glossy and beautifully scented.\u003c\/p\u003e\n\u003cp\u003eBright Green shows best on very light blonde or pre-lightened hair without brassy tones. On darker hair the result is softer, more of a reflection than a bold colour.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIntense, opaque colour, visible for up to approximately 14 washes on light hair\u003c\/li\u003e\n\u003cli\u003eReady to use, no developer needed\u003c\/li\u003e\n\u003cli\u003eFree from ammonia, peroxide, PPD and parabens\u003c\/li\u003e\n\u003cli\u003e100% vegan and cruelty free\u003c\/li\u003e\n\u003cli\u003eConditioning cream formula: hair feels soft, glossy and beautifully scented\u003c\/li\u003e\n\u003cli\u003eXXL 210 ml bottle with pump, usually enough for 2 to 4 applications, depending on hair length and thickness\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eStart with clean, dry hair. If you wash it first, use a regular shampoo and skip conditioner, hair masks and 2 in 1 products. Put on gloves.\u003c\/li\u003e\n\u003cli\u003eApply generously from roots to ends, or only where you want colour. Full saturation gives the most even result.\u003c\/li\u003e\n\u003cli\u003eLeave on for 20 to 40 minutes. More time gives a deeper, more intense result.\u003c\/li\u003e\n\u003cli\u003eRinse with lukewarm water until it runs almost clear. No shampoo needed at this stage.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eGood to know\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDo a strand test first to see how the shade takes on your hair and how it fades.\u003c\/li\u003e\n\u003cli\u003eWant a softer, pastel version? Mix Bright Green with Mattie Pastel Mixer before applying.\u003c\/li\u003e\n\u003cli\u003eUse Mattie After Color Shampoo and Pro Conditioner to keep the colour vibrant for longer.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eDo a skin test 48 hours before every application. Do not mix with peroxide, bleach or permanent colour.\u003c\/p\u003e","brand":"Mattie","offers":[{"title":"Default Title","offer_id":42262924001467,"sku":"8720618167033","price":6.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0543\/6591\/3275\/files\/24.webp?v=1752788992"},{"product_id":"midnight-blue-direct-vegan-coloring-cream-semi-permanent-210ml","title":"Mattie Midnight Blue - Vegan Semi-Permanent Direct Dye Hair Color Cream 210 ml","description":"\u003cp\u003eMidnight Blue is a dark, royal blue with the depth of a night sky.\u003c\/p\u003e\n\u003cp\u003eMattie Midnight Blue is a vegan semi permanent colour cream that is ready to use straight from the bottle: no mixing, no developer. It coats the outside of the hair with intense colour that fades gradually over up to approximately 14 washes on light hair, without permanently changing your natural hair colour. The conditioning, mask-like cream leaves hair feeling soft, glossy and beautifully scented.\u003c\/p\u003e\n\u003cp\u003eOn light blonde or pre-lightened hair Midnight Blue shows vivid and true to shade. On darker hair it gives a subtle Midnight Blue reflection and extra depth rather than a full colour change, ideal for refreshing tone between permanent services.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIntense, opaque colour, visible for up to approximately 14 washes on light hair\u003c\/li\u003e\n\u003cli\u003eReady to use, no developer needed\u003c\/li\u003e\n\u003cli\u003eFree from ammonia, peroxide, PPD and parabens\u003c\/li\u003e\n\u003cli\u003e100% vegan and cruelty free\u003c\/li\u003e\n\u003cli\u003eConditioning cream formula: hair feels soft, glossy and beautifully scented\u003c\/li\u003e\n\u003cli\u003eXXL 210 ml bottle with pump, usually enough for 2 to 4 applications, depending on hair length and thickness\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eStart with clean, dry hair. If you wash it first, use a regular shampoo and skip conditioner, hair masks and 2 in 1 products. Put on gloves.\u003c\/li\u003e\n\u003cli\u003eApply generously from roots to ends, or only where you want colour. Full saturation gives the most even result.\u003c\/li\u003e\n\u003cli\u003eLeave on for 20 to 40 minutes. More time gives a deeper, more intense result.\u003c\/li\u003e\n\u003cli\u003eRinse with lukewarm water until it runs almost clear. No shampoo needed at this stage.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eGood to know\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDo a strand test first to see how the shade takes on your hair and how it fades.\u003c\/li\u003e\n\u003cli\u003eWant a softer, pastel version? Mix Midnight Blue with Mattie Pastel Mixer before applying.\u003c\/li\u003e\n\u003cli\u003eUse Mattie After Color Shampoo and Pro Conditioner to keep the colour vibrant for longer.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eDo a skin test 48 hours before every application. Do not mix with peroxide, bleach or permanent colour.\u003c\/p\u003e","brand":"Mattie","offers":[{"title":"Default Title","offer_id":42262925246651,"sku":"8720618167002","price":6.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0543\/6591\/3275\/files\/19.webp?v=1752788979"},{"product_id":"mattie-aubergine-semi-permanent-hair-coloring-210-ml","title":"Mattie Aubergine - Vegan Semi-Permanent Direct Dye Hair Color Cream 210 ml","description":"\u003cp\u003eAubergine is a deep purple that radiates intensity and strength. It also works well for a subtle ombre effect.\u003c\/p\u003e\n\u003cp\u003eMattie Aubergine is a vegan semi permanent colour cream that is ready to use straight from the bottle: no mixing, no developer. It coats the outside of the hair with intense colour that fades gradually over up to approximately 14 washes on light hair, without permanently changing your natural hair colour. The conditioning, mask-like cream leaves hair feeling soft, glossy and beautifully scented.\u003c\/p\u003e\n\u003cp\u003eOn light blonde or pre-lightened hair Aubergine shows vivid and true to shade. On darker hair it gives a subtle Aubergine reflection and extra depth rather than a full colour change, ideal for refreshing tone between permanent services.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIntense, opaque colour, visible for up to approximately 14 washes on light hair\u003c\/li\u003e\n\u003cli\u003eReady to use, no developer needed\u003c\/li\u003e\n\u003cli\u003eFree from ammonia, peroxide, PPD and parabens\u003c\/li\u003e\n\u003cli\u003e100% vegan and cruelty free\u003c\/li\u003e\n\u003cli\u003eConditioning cream formula: hair feels soft, glossy and beautifully scented\u003c\/li\u003e\n\u003cli\u003eXXL 210 ml bottle with pump, usually enough for 2 to 4 applications, depending on hair length and thickness\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eStart with clean, dry hair. If you wash it first, use a regular shampoo and skip conditioner, hair masks and 2 in 1 products. Put on gloves.\u003c\/li\u003e\n\u003cli\u003eApply generously from roots to ends, or only where you want colour. Full saturation gives the most even result.\u003c\/li\u003e\n\u003cli\u003eLeave on for 20 to 40 minutes. More time gives a deeper, more intense result.\u003c\/li\u003e\n\u003cli\u003eRinse with lukewarm water until it runs almost clear. No shampoo needed at this stage.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eGood to know\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDo a strand test first to see how the shade takes on your hair and how it fades.\u003c\/li\u003e\n\u003cli\u003eWant a softer, pastel version? Mix Aubergine with Mattie Pastel Mixer before applying.\u003c\/li\u003e\n\u003cli\u003eUse Mattie After Color Shampoo and Pro Conditioner to keep the colour vibrant for longer.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eDo a skin test 48 hours before every application. Do not mix with peroxide, bleach or permanent colour.\u003c\/p\u003e","brand":"Mattie","offers":[{"title":"Default Title","offer_id":47393504067910,"sku":"8720618167255","price":6.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0543\/6591\/3275\/files\/sweet_blue-2.png?v=1775877862"},{"product_id":"mattie-sweet-blue-direct-vegan-coloring-cream-semi-permanent-210ml","title":"Mattie Sweet Blue - Vegan Semi-Permanent Direct Dye Hair Color Cream 210 ml","description":"\u003cp\u003eSweet Blue is a soft, sweet blue for a light, pastel look.\u003c\/p\u003e\n\u003cp\u003eMattie Sweet Blue is a vegan semi permanent colour cream that is ready to use straight from the bottle: no mixing, no developer. It coats the outside of the hair with intense colour that fades gradually over up to approximately 14 washes on light hair, without permanently changing your natural hair colour. The conditioning, mask-like cream leaves hair feeling soft, glossy and beautifully scented.\u003c\/p\u003e\n\u003cp\u003eSweet Blue shows best on very light blonde or pre-lightened hair without brassy tones. On darker hair the result is softer, more of a reflection than a bold colour.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIntense, opaque colour, visible for up to approximately 14 washes on light hair\u003c\/li\u003e\n\u003cli\u003eReady to use, no developer needed\u003c\/li\u003e\n\u003cli\u003eFree from ammonia, peroxide, PPD and parabens\u003c\/li\u003e\n\u003cli\u003e100% vegan and cruelty free\u003c\/li\u003e\n\u003cli\u003eConditioning cream formula: hair feels soft, glossy and beautifully scented\u003c\/li\u003e\n\u003cli\u003eXXL 210 ml bottle with pump, usually enough for 2 to 4 applications, depending on hair length and thickness\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eStart with clean, dry hair. If you wash it first, use a regular shampoo and skip conditioner, hair masks and 2 in 1 products. Put on gloves.\u003c\/li\u003e\n\u003cli\u003eApply generously from roots to ends, or only where you want colour. Full saturation gives the most even result.\u003c\/li\u003e\n\u003cli\u003eLeave on for 20 to 40 minutes. More time gives a deeper, more intense result.\u003c\/li\u003e\n\u003cli\u003eRinse with lukewarm water until it runs almost clear. No shampoo needed at this stage.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eGood to know\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eDo a strand test first to see how the shade takes on your hair and how it fades.\u003c\/li\u003e\n\u003cli\u003eWant a softer, pastel version? Mix Sweet Blue with Mattie Pastel Mixer before applying.\u003c\/li\u003e\n\u003cli\u003eUse Mattie After Color Shampoo and Pro Conditioner to keep the colour vibrant for longer.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eDo a skin test 48 hours before every application. Do not mix with peroxide, bleach or permanent colour.\u003c\/p\u003e","brand":"Mattie","offers":[{"title":"Default Title","offer_id":55466231038278,"sku":"8720618167262","price":6.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0543\/6591\/3275\/files\/sweet_blue.png?v=1775876796"}],"url":"https:\/\/www.mattiepro.es\/collections\/semi-permanent-hair-colour-for-when-you-want-a-change.oembed","provider":"Mattie Professional ","version":"1.0","type":"link"}